Bra Size Calculator Scandinavia
Sweden, Norway and Denmark all use the EU standard: centimetre bands (65, 70, 75, 80…) with single-letter cups and no doubled letters. A Swedish 75C, a Norwegian 75C and a Danish 75C are the same size — and the same as a German 75C.
Enter Your Measurements
Sizes on this page are estimates. Sizing varies by brand and style, so always check the brand’s own size chart and try on before you buy. Nothing here is medical advice.
How to measure
You need a soft measuring tape and two minutes. Underbust: wrap the tape directly under your bust, level and snug, breathing out normally. Bust: wrap it around the fullest part, level across your back, without pressing in. Enter both numbers above, in inches or centimetres. The full steps are in the step-by-step measuring guide.
Scandinavia bra size chart
| Nordic / EU band | US band | UK band | FR band |
|---|---|---|---|
| 70 | 28 | 28 | 85 |
| 75 | 30 | 30 | 90 |
| 80 | 32 | 32 | 95 |
| 85 | 34 | 34 | 100 |
| 90 | 36 | 36 | 105 |
| 95 | 38 | 38 | 110 |
Cups run by the difference between your bust and band measurements. One inch of difference is roughly one cup step in US and UK sizing; in centimetre systems the steps are 2.5 cm.
How Scandinavia sizing works
Scandinavian brands label bands in centimetres, rounded to the nearest 5 (70, 75, 80, 85, 90, 95). Cups run A, B, C, D, E, F, G, H with no doubled letters. One quirk to know: Danish chain Change Lingerie prints the cup letter first, so its E75 is a standard EU 75E — the same size, written backwards.
A worked example
A 34-inch underbust with a 3-inch difference is a Scandinavian 85D, a US 34C and a UK 34C.
Converting to and from Scandinavia sizes
A Scandinavian 85D is a US 34C and a UK 34C in band terms — but note the cup letter changes, because the EU cup progression counts differently from the US and UK ones. Use the global converter to translate any size exactly.
Common measuring mistakes
Measuring over a padded bra lifts and compresses, giving a smaller bust reading. Measure without a bra or in a thin, unpadded one. Pulling the tape too tight underestimates the band. Letting the tape droop at the back overestimates the bust. Using an old size without re-measuring — weight, pregnancy, breastfeeding and aging all change the numbers, so re-measure every year or two.
Shopping tips for Scandinavia
Scandinavian stores label in EU sizing. If you are buying from a UK or US brand’s Scandinavian site, check whether the listing shows the brand’s home system or the EU conversion — the two can appear side by side.
Scandinavia’s lingerie market is led by Danish chain Change Lingerie, with more than 300 stores across the region, alongside Swedish high-street names H&M and Lindex and Norway’s Cubus. A worked example: a US 34C is a Scandinavian 85D — round your underbust to the nearest 5 cm for the band. Remember the Change Lingerie quirk: its E75 label is a standard 75E, so read the number and the letter, not their order.
One habit covers every system: check the system on the label, convert both the band and the cup, and try the bra on before committing to more than one. Returns are easier than a drawer full of the wrong size.
Frequently Asked Questions
What sizing system does Scandinavia use?
Sweden, Norway and Denmark all use the EU standard: centimetre bands (65, 70, 75, 80…) with single-letter cups A to H and no doubled letters. A Swedish 75C, a Norwegian 75C and a Danish 75C are the same size.
Which Scandinavian brands should I look for?
Change Lingerie is the Danish specialist chain, with more than 300 stores across the region, alongside Swedish high-street names H&M and Lindex, Norway’s Cubus and Triumph Nordic.
What does E75 mean on a Change Lingerie tag?
Change Lingerie prints the cup letter first: its E75 is a standard EU 75E, the same as a UK 34DD and a US 34DD. Only Change uses this cup-first notation — H&M, Lindex and Cubus all print the standard 75E.
How do I convert my US size to a Scandinavian size?
Convert the band from inches to centimetres: a US 34C is a Scandinavian 85D. The cup letter moves one step above a C, so convert the whole size with the global converter rather than matching letters.